LA Weekly

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Asia expansion site with automated content syncing and custom Traditional Chinese translation integrated into WordPress CMS.
Year
2020
Category
Website

Summary

L.A. Weekly reached over 4 million monthly visitors before expanding to Asia. We built laweekly.asia as a cultural bridge—mirroring the U.S. site while syncing and translating all articles automatically, maintaining content consistency across regions.

Syncing content at scale

Auto-syncing between laweekly.com and laweekly.asia required custom crawling that preserved text, images, links, and media. We built a flexible pattern that permits easy component editing when translations needed refinement, reducing manual overhead.

WordPress integration with smart translation

L.A. Weekly's WordPress CMS posed a translation challenge—most third-party solutions don't support Traditional Chinese. Our custom translation layer integrated seamlessly with WordPress, enabling automated article delivery to Asian readers without losing nuance or quality.

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