Amba Hotel is a boutique design hotel based in Taipei, Taiwan, with the emphases on modern, young and fun tailored to urban travelers. Working with Amba Hotel, a website embedding the emphases of the hotel was created with the center of user experience and content. This is a project which involves customized Content Management System (CMS) platform, search engine optimization (SEO), and responsive web design (RWD).
Taking into account Amba Hotel's international clientele, we built a website supporting several languages. With RWD principles in mind, the website is good for all screen sizes. As a result, we also optimized user experience and search results.
Internally, a clear-sorted CMS platform was customized for our partner to facilitate the management of content on the website without prior code knowledge.
This is a comparatively comprehensive project of building a website. The general principle is content-first design. As a result, we followed SEO practices to maximize Amba Hotel visibility online. We also help our partner analyze the statistic with Google Analytics to turn data insights into actionable business solutions.
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