Amelia Mak

Amelia Mak

New York Website

Amelia have robust background in marketing analysis and industrial research. With an MBA in Marketing and extensive experience in both D2C and B2B. Cofounder of 24Slack

9 posts
銷售季節策略超越折扣:建立忠誠度和提供獨家優惠

銷售季節策略超越折扣:建立忠誠度和提供獨家優惠

大型銷售活動,如黑色星期五/網絡星期一 (Black Friend/ Cyber Monday),已經風靡了整個商業界。這個最初作為節日的活動已成為全球性事件,品牌們正在重新思考他們的銷售策略。商家優先考慮的策略是提升客戶終身價值,而不是大規模的全面折扣和清理舊庫存。以下是一些做法。

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