Greenvines

Greenvines

Project description

Founded in 2010, Greenvines is a unique lifestyle brand that builds both fresh and personal care products to reshape how we can live better, healthier in a more sustainable way. They started with Taiwan’s first living sprouts, as it believes real food should be re-invented to meet people’s true health needs - more nutritious, safer with brand new technology. With the belief that “innovation can be sprouted”, the team extended its product lines into green personal care products customized for our bodies’ real and only needs. These are all small things we take for granted in daily life but have a huge impact on our health and environment.

Provided services

  • User Experience
  • User Interface
  • Responsive Web Design
  • Front-end development
  • E-commerce solution
  • CMS integration

GREENVINES E-COMMERCE 

We focused on minimalist, green sustainability, warm and friendly style when designing the website, and optimized the significant information architecture. The redesign aims to be more unified and recognizable.

We used a broken grid layout to create a story situation. This expression breaks the balance of the design, increases the sense of space, and can grab consumer attention to convey the brand spirit of Greenvines and show products are different from other brands.

THOUGHTFUL USER EXPERIENCE

According to the marketing strategy of Greenvines, we design a reasonably extensive product page. When consumers are browsing the page, they can quickly know the details and evaluate product reviews. As an e-commerce brand website, presenting brand tone is the vital link. Newly added micro-interactions also create a sense of identity and increases engagement.

A NEW CHECK-OUT

A good check-out page will greatly enhance the brand image and offer a pleasant experience to the user. We simplified the check-out to one page to provide all the information to customers upfront. One-page check-outs increase the conversion rate and reduce shopping cart abandonment.

INBOUND MARKETING, THE PERFECT COMBINATION OF E-COMMERCE AND BLOGS

Greenvines has always been a promoter of inbound marketing. They create high-quality content, attracting customers to their websites, and turn them into customers. Thus, the combination of e-commerce and blogs was a crucial part of the website. So we combined two CMS platforms to manage their e-commerce and blog, which fit perfectly to their different types of content. From posting a new blog to posting a new product, they could update their website content hassle-free.

CONNECT WITH THE FUTURE, INDISPENSABLE RESPONSIVE EXPERIENCE

Greenvines hopes to shift to "Mobile First" in the future. According to our research, the primary consumers of Greenvines use mobile to browse. Therefore, we focused on creating the best responsive web design (RWD).

Greenvines

Founded in 2010, Greenvines is a unique lifestyle brand that builds both fresh and personal care products to reshape how we can live better, healthier in a more sustainable way. They started with Taiwan’s first living sprouts, as it believes real food should be re-invented to meet people’s true health needs - more nutritious, safer with brand new technology. With the belief that “innovation can be sprouted”, the team extended its product lines into green personal care products customized for our bodies’ real and only needs. These are all small things we take for granted in daily life but have a huge impact on our health and environment.

%
Revenue growth
%
+
MRR
Visit website
Deliverables
Services
  • User Experience
  • User Interface
  • Responsive Web Design
  • Front-end development
  • E-commerce solution
  • CMS integration

THE BELIEF IN
GREEN LIVING

Greenvines has 70% of turnover from e-commerce sales every year due to their strong marketing strategy. It was an incredible experience to collaborate with such an excellent team. Our team was responsible for developing many functions, presenting its unique brand characteristics, and making a good experience on the website to improve the market strategy and achieve the purpose of increasing sales.

GREENVINES E-COMMERCE 

We focused on minimalist, green sustainability, warm and friendly style when designing the website, and optimized the significant information architecture. The redesign aims to be more unified and recognizable.

We used a broken grid layout to create a story situation. This expression breaks the balance of the design, increases the sense of space, and can grab consumer attention to convey the brand spirit of Greenvines and show products are different from other brands.

THOUGHTFUL USER EXPERIENCE

According to the marketing strategy of Greenvines, we design a reasonably extensive product page. When consumers are browsing the page, they can quickly know the details and evaluate product reviews. As an e-commerce brand website, presenting brand tone is the vital link. Newly added micro-interactions also create a sense of identity and increases engagement.

A NEW CHECK-OUT

A good check-out page will greatly enhance the brand image and offer a pleasant experience to the user. We simplified the check-out to one page to provide all the information to customers upfront. One-page check-outs increase the conversion rate and reduce shopping cart abandonment.

INBOUND MARKETING, THE PERFECT COMBINATION OF E-COMMERCE AND BLOGS

Greenvines has always been a promoter of inbound marketing. They create high-quality content, attracting customers to their websites, and turn them into customers. Thus, the combination of e-commerce and blogs was a crucial part of the website. So we combined two CMS platforms to manage their e-commerce and blog, which fit perfectly to their different types of content. From posting a new blog to posting a new product, they could update their website content hassle-free.

CONNECT WITH THE FUTURE, INDISPENSABLE RESPONSIVE EXPERIENCE

Greenvines hopes to shift to "Mobile First" in the future. According to our research, the primary consumers of Greenvines use mobile to browse. Therefore, we focused on creating the best responsive web design (RWD).