Dynamic landing pages can help you achieve the goal

Landing Page


When looking at best practices for designing a medical-related website, there are not only the basics of a modern, dynamic website as the first consideration but also some other critical elements. These include items like health education information, symptoms, location management for clinics and hospitals, service lines with related fields, and more.

The main goal of the chickenpox landing page was to improve the user experience with easier search information for parents with dynamic design and increase getting Vaccinated for their children. we set out to develop an overarching digital plan that centered around the website.

Background and challenge

After understanding the features the client wanted, the design team created IP images for the entire chickenpox vaccine website and optimized the user experience with vibrant colors and simple text.

With mobile-first design thinking, it was even more important to keep information simple. The team worked with the client to ensure that the site presented clear, user-friendly content and guided visitors to the relevant information they needed.


Our goal is not only to create an excellent experience that attracts viewers but also to design a unique digital experience. Our designer made creative effects that made the landing pages stand out.

One of our main goals was to increase getting vaccinated, we also simplified the navigation structure and created the site, also added up the button at both top and bottom. The development team and designer also integrated the Google Map search feature presentation with the website style to achieve consistency.


What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.