{"id":7133,"date":"2024-06-14T11:44:37","date_gmt":"2024-06-14T03:44:37","guid":{"rendered":"https:\/\/tenten.co\/blog\/?p=7133"},"modified":"2024-06-14T11:44:55","modified_gmt":"2024-06-14T03:44:55","slug":"how-to-use-tag-manager-button-tracking-convert","status":"publish","type":"post","link":"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/","title":{"rendered":"\u5982\u4f55\u5728Google Analytics 4\u4e2d\u4f7f\u7528Tag Manager\u8ffd\u8e64\u6309\u9215\u9ede\u64ca"},"content":{"rendered":"<p><strong>\u65b0Google Analytics 4\u6578\u64da\u6a21\u578b<\/strong>\u7684\u4e3b\u8981\u7279\u9ede\u4e4b\u4e00\u662f\u8a72\u5de5\u5177\u57fa\u65bc\u4e8b\u4ef6\u9032\u884c\u904b\u4f5c\u3002<\/p>\n<p>\u5728\u4ee5\u5f80\u7684Universal Analytics\u4e2d\uff0c\u6578\u64da\u6a21\u578b\u57fa\u65bc\u9ede\u64ca\u6216\u6703\u8a71\u2014\u2014\u9019\u5728GA4\u4e2d\u5df2\u7d93\u5b8c\u5168\u6539\u8b8a\u4e86\uff0c\u9019\u4e5f\u662fGA4\u76f8\u5c0d\u65bcUA\u7684\u6700\u5927\u66f4\u65b0\u4e4b\u4e00\u3002<\/p>\n<p>\u9019\u610f\u5473\u8457\uff0c\u73fe\u5728\uff0c\u5982\u679c\u4f60\u60f3\u9032\u884cGoogle Analytics\u6309\u9215\u9ede\u64ca\u8ffd\u8e64\uff0c\u91cd\u8981\u7684\u662f\u5728\u4f60\u7684\u7db2\u9801\u6216\u61c9\u7528\u4e2d\u901a\u904e\u67d0\u4e9b\u4e8b\u4ef6\u53c3\u6578\u4f86\u5be6\u73fe\u3002<\/p>\n<p>\u672c\u6307\u5357\u5c07\u5411\u4f60\u5c55\u793a<strong>\u5982\u4f55\u5728GA4\u4e2d\u8ffd\u8e64\u6309\u9215\u9ede\u64ca<\/strong>\uff0c\u64cd\u4f5c\u7c21\u55ae\u5feb\u6377\u4e14\u9ad8\u6548\u3002<\/p>\n<h2>\u5728Google Analytics 4\u4e2d\u5982\u4f55\u904b\u4f5c\u6309\u9215\u8ffd\u8e64\uff1f<\/h2>\n<p><strong>GA4\u4e2d\u7684\u6309\u9215\u8ffd\u8e64\u901a\u904e\u4e8b\u4ef6\u8ffd\u8e64\u9032\u884c<\/strong>\uff0c\u5c31\u50cfGoogle\u7684\u65b0Analytics\u5de5\u5177\u6e2c\u91cf\u7684\u6240\u6709\u53c3\u6578\u4e00\u6a23\u3002<\/p>\n<p>\u5728GA4\u4e2d\u5275\u5efa\u4e8b\u4ef6\u975e\u5e38\u5bb9\u6613\uff0c\u4f60\u53ef\u4ee5\u5229\u7528\u5b83\u5011\u4f86\u66f4\u597d\u5730\u4e86\u89e3\u7db2\u7ad9\u8a2a\u554f\u8005\u5982\u4f55\u8207\u4f60\u7684\u7db2\u7ad9\u4e92\u52d5\u3002<\/p>\n<p>\u9019\u662fGA4\u548cUniversal Analytics\u4e4b\u9593\u7684\u4e3b\u8981\u5340\u5225\u4e4b\u4e00\uff0c\u516c\u5e73\u5730\u8aaa\uff0c\u96d6\u7136\u5728\u6309\u9215\u4e0a\u8a2d\u7f6e\u4e8b\u4ef6\u8ffd\u8e64\u53c3\u6578\u5c0d\u65bc\u65b0\u624b\u4f86\u8aaa\u53ef\u80fd\u6709\u9ede\u8907\u96dc\uff0c\u6211\u5011\u5c07\u4f7f\u4e8b\u60c5\u5c0d\u4f60\u4f86\u8aaa\u8b8a\u5f97\u7c21\u55ae\u3002<\/p>\n<p>\u4e8b\u4ef6\u53ef\u4ee5\u7528\u4f86\u8ffd\u8e64\u5916\u90e8\u93c8\u63a5\u9ede\u64ca\u3001\u6587\u4ef6\u4e0b\u8f09\u3001\u4e00\u822c\u7528\u6236\u9ede\u64ca\u3001\u9801\u9762\u6efe\u52d5\u3001\u8207\u7279\u5b9a\u9801\u9762\u7684\u4e92\u52d5\u7b49\u3002<\/p>\n<p>\u901a\u904eGoogle Analytics\u4e8b\u4ef6\u8ffd\u8e64\u6309\u9215\u9ede\u64ca\uff0c\u4f60\u53ef\u4ee5<strong>\u4e86\u89e3\u6709\u591a\u5c11\u7528\u6236\u5728\u9ede\u64ca\u8a72\u6309\u9215<\/strong>\uff0c\u9019\u5c07\u5e6b\u52a9\u4f60\u512a\u5316\u4f60\u7684\u6f0f\u6597\u548c\u7528\u6236\u65c5\u7a0b\u6d41\u7a0b\u3002<\/p>\n<h2>\u8ffd\u8e64GA4\u4e2d\u7684\u6309\u9215\u9700\u8981\u4ec0\u9ebc\uff1f<\/h2>\n<p>\u8981\u5728GA4\u4e2d\u5275\u5efa\u6309\u9215\uff0c\u4f60\u9700\u8981<strong>\u5169\u500b<\/strong>\u4e3b\u8981\u7684\u6771\u897f\uff1a<\/p>\n<ol>\n<li>\u4f60\u7684<strong>Google Analytics\u6a19\u7c64\u5fc5\u9808\u5728\u4f60\u7db2\u7ad9\u6216\u61c9\u7528\u4e2d\u555f\u7528<\/strong>\uff0c\u9019\u610f\u5473\u8457\u5f9eUA\u5230GA4\u7684\u904e\u6e21\u61c9\u8a72\u5df2\u7d93\u5b8c\u6210\u3002<\/li>\n<li>\u5728\u4f60\u7684\u8cc7\u7522\u4e0a\u6709\u4e00\u500b\u9069\u7576<strong>\u8a2d\u7f6e\u7684Google Tag Manager\u5e33\u6236<\/strong>\u3002<\/li>\n<\/ol>\n<p>\u4f7f\u7528Google Tag Manager\u4f86\u8ffd\u8e64\u6309\u9215\u9ede\u64ca\u662f\u6700\u7c21\u55ae\u7684\u65b9\u5f0f\uff0c\u56e0\u70ba<strong>\u5275\u5efa\u4e00\u500b\u8ffd\u8e64\u4ee3\u78bc<\/strong>\u6c92\u6709\u554f\u984c\u3002<\/p>\n<p>\u96d6\u7136\u4f60\u4e5f\u53ef\u4ee5\u5c07GTM\u8207Universal Analytics\u4e00\u8d77\u4f7f\u7528\uff0c\u4f46\u4e8b\u5be6\u662f<strong>\u7ba1\u7406GA4\u4e8b\u4ef6\u66f4\u52a0\u9ad8\u6548\u4e14\u7c21\u55ae<\/strong>\u3002<\/p>\n<p>\u9664\u4e86\u9019\u4e9b\u57fa\u672c\u8981\u6c42\u5916\uff0c\u8acb\u8a18\u4f4f<strong>\u6309\u9215\u61c9\u5df2\u7d93\u5b58\u5728<\/strong>\u5728\u4f60\u7db2\u7ad9\u4e0a\u3002\u4f60\u53ef\u4ee5\u901a\u904e\u8a2a\u554fGoogle\u5b98\u65b9\u7db2\u7ad9\u4e86\u89e3\u66f4\u591a\u95dc\u65bcGA4\u548cGTM\u7684\u8cc7\u8a0a\u3002<\/p>\n<h2>\u5982\u4f55\u5728Google Analytics 4\u4e2d\u8ffd\u8e64\u6309\u9215\u9ede\u64ca<\/h2>\n<p>\u5728\u9019\u7bc7<a href=\"https:\/\/seo.tenten.co\/en\/advanced-seo\/guide-for-monitoring-button-clicks-in-google-analytics-4-using-tag-manager\/\">\u535a\u5ba2\u6587\u7ae0<\/a>\u4e2d\uff0c\u6211\u5011\u5c07<strong>\u7c21\u5316\u5728Google Analytics 4\u4e2d\u8ffd\u8e64\u6309\u9215\u9ede\u64ca\u7684\u904e\u7a0b<\/strong>\u3002<\/p>\n<p>\u8acb\u6253\u958b\u4e26\u6e96\u5099\u597dGoogle Chrome\u7db2\u9801\u700f\u89bd\u5668\uff08\u6700\u597d\uff09\uff0c\u8b93\u6211\u5011\u5b8c\u6210\u6240\u6709\u9700\u8981\u7684\u6b65\u9a5f\uff0c\u4ee5\u4fbf\u4f60\u80fd\u5920\u5728\u4f60\u7684Google Analytics\u5e33\u6236\u4e2d\u958b\u59cb\u8ffd\u8e64\u6309\u9215\u9ede\u64ca\u3002<\/p>\n<h3>\u6b65\u9a5f1\uff1a\u958b\u555f\u589e\u5f37\u6e2c\u91cf<\/h3>\n<p>\u7576\u4f60\u9996\u6b21\u8a2d\u7f6eGA4\u6642\uff0c\u8a72\u5de5\u5177\u5efa\u8b70\u4f60<strong>\u958b\u555f\u589e\u5f37\u6e2c\u91cf<\/strong>\u3002<\/p>\n<p>\u7531\u65bcGoogle Analytics 4\u901a\u904e\u4e8b\u4ef6\u904b\u4f5c\uff0c\u589e\u5f37\u6e2c\u91cf\u5c07\u81ea\u52d5\u5be6\u65bd\u63a8\u85a6\u7684\u4e8b\u4ef6\u8ffd\u8e64\u5230\u4f60\u7684\u7f51\u7ad9\uff0c\u8fd9\u5c06\u5927\u5927\u7b80\u5316\u4e8b\u60c5\u3002<\/p>\n<p>\u9019\u6a23\uff0c<strong>\u4f60\u5c07\u4e0d\u9700\u8981\u8a2d\u7f6e\u81ea\u52d5\u96c6\u6210\u5230GA4\u7684\u9ed8\u8a8d\u4e8b\u4ef6\u985e\u5225\u4e2d\u7684\u57fa\u672c\u4e8b\u4ef6<\/strong>\u3002<\/p>\n<p>\u4f60\u4e5f\u53ef\u4ee5\u901a\u904eGoogle Analytics 4\u7ba1\u7406\u9762\u677f\u7684\u6578\u64da\u6d41\u90e8\u5206\u624b\u52d5\u958b\u555f\u589e\u5f37\u6e2c\u91cf\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/AyMu9me.png\" alt=\"turn on enhanced measurement\" \/><\/p>\n<h3>\u6b65\u9a5f2\uff1a\u8a2d\u7f6e\u4f60\u7684Google Tag Manager\u5e33\u6236<\/h3>\n<p>\u73fe\u5728\uff0c\u4f60\u9700\u8981<strong>\u5b89\u88ddGoogle Tag Manager<\/strong>\u4e26\u8a2d\u7f6e\u4e00\u500b\u65b0\u5e33\u6236\u3002<\/p>\n<p>\u70ba\u4e86\u5b89\u88ddGTM\uff0c\u8acb\u8a2a\u554fGTM\u7db2\u7ad9\u4e26\u5275\u5efa\u4e00\u500b\u5e33\u6236\u3002\u6309\u7167\u5c4f\u5e55\u4e0a\u7684\u6307\u793a\u64cd\u4f5c\uff0c\u76f4\u5230\u5230\u9054\u4ee5\u4e0b\u5c4f\u5e55\uff1a<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/RIEatq4.png\" alt=\"installing google tag manager\" \/><\/p>\n<p>\u4f60\u9700\u8981<strong>\u5c07\u4f60\u7684GTM\u4ee3\u78bc\u8907\u88fd\u4e26\u7c98\u8cbc\u5230\u7db2\u7ad9\u9801\u9762\u7684head\u548cbody\u90e8\u5206<\/strong>\u3002<\/p>\n<p>\u9019\u6a23\u505a\u5c07\u555f\u7528\u4f60\u7684\u9801\u9762\u4e0a\u7684\u6240\u6709Google Tag Manager\u529f\u80fd\u548c\u5167\u5efa\u8b8a\u91cf\uff0c\u9019\u4e9b\u90fd\u662f\u4f60\u9032\u884c\u6309\u9215\u9ede\u64ca\u8ffd\u8e64\u6240\u5fc5\u9700\u7684\u3002<\/p>\n<h3>\u6b65\u9a5f3\uff1a\u914d\u7f6eGoogle Tag Manager\u5167\u5efa\u8b8a\u91cf<\/h3>\n<p>\u6210\u529f\u5728\u4f60\u7684\u7db2\u7ad9\u4e0a\u5b89\u88ddGTM\u5f8c\uff0c\u8acb\u8f49\u5230<strong>\u4e3b\u8981\u7684Google Tag Manager\u5de5\u4f5c\u5340<\/strong>\uff0c\u5728\u5de6\u5074\u83dc\u55ae\u4e2d\u67e5\u627e<strong>\u8b8a\u91cf<\/strong>\u9078\u9805\u3002<\/p>\n<p>\u4f60\u5c07\u770b\u5230\u5c4f\u5e55\u53f3\u4e0a\u89d2\u6709\u4e00\u500b**\u201c\u914d\u7f6e\u201d**\u6309\u9215\u2014\u2014\u9ede\u64ca\u5b83\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/hTE4tpq.png\" alt=\"configure google tag manager variables\" \/><\/p>\n<p>\u9ede\u64ca\u914d\u7f6e\u6309\u9215\u5f8c\uff0c\u5411\u4e0b\u6efe\u52d5\u76f4\u5230\u627e\u5230<strong>\u6240\u6709\u7684\u9ede\u64ca\u985e\u5225\u4e26\u555f\u7528\u5b83\u5011<\/strong>\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/YHfuNAq.png\" alt=\"enable click classes\" \/><\/p>\n<p>\u7136\u5f8c\uff0c\u4e00\u65e6\u4f60\u9078\u64c7\u4e86\u6240\u6709\u7684\u9ede\u64ca\u985e\u578b\uff0c**\u9ede\u64ca\u201c\u4fdd\u5b58\u201d**\u4e26\u8fd4\u56de\u8b8a\u91cf\u6a19\u7c64\u3002<\/p>\n<p>\u5728\u9019\u88e1\uff0c<strong>\u9ede\u64ca\u5c4f\u5e55\u53f3\u4e0b\u89d2\u7684\u63d0\u4ea4\u6309\u9215<\/strong>\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/2pkDOLD.png\" alt=\"submit variable types\" \/><\/p>\n<p>\u6309\u7167\u5c4f\u5e55\u4e0a\u7684\u6307\u793a\u64cd\u4f5c\uff0c<strong>\u7b49\u5f85\u6240\u6709\u7684\u66f4\u6539\u53cd\u6620\u5728\u4f60\u7684GTM\u5e33\u6236\u4e0a<\/strong>\u3002\u4f60\u61c9\u8a72\u6703\u770b\u5230\u5982\u4e0b\u7684\u7da0\u8272\u4fe1\u606f\uff1a<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/nePGhKo.png\" alt=\"google tag manager live notification\" \/><\/p>\n<p>\u9019\u689d\u4fe1\u606f\u610f\u5473\u8457_\u4f60\u7684\u66f4\u6539\u73fe\u5728\u5df2\u7d93\u751f\u6548_\u2014\u2014GTM\u53ef\u4ee5\u7acb\u5373\u9032\u884c\u9ede\u64ca\u8ffd\u8e64\uff1b\u9019\u5c31\u662f\u4f60\u5728GTM\u4e2d\u555f\u7528\u9ede\u64ca\u8b8a\u91cf\u7684\u65b9\u6cd5\u3002<\/p>\n<h3>\u6b65\u9a5f4\uff1a\u8fd4\u56de\u4e3b\u9801\u4e26\u9078\u64c7\u201c\u65b0\u589e\u6a19\u7c64\u201d<\/h3>\n<p>\u73fe\u5728\uff0c\u8fd4\u56de\u4e3bGTM\u5c4f\u5e55\u2014\u2014<strong>\u6211\u5011\u9700\u8981\u5275\u5efa\u4e00\u500b\u8207\u6309\u9215\u8ffd\u8e64\u76f8\u95dc\u7684\u6a19\u7c64<\/strong>\u3002<\/p>\n<p>\u9ede\u64ca**\u201c\u65b0\u589e\u6a19\u7c64\u201d**\u6309\u9215\uff0c\u4f60\u5c07\u88ab\u91cd\u5b9a\u5411\u5230\u4e00\u500b\u65b0\u9078\u9805\u5361\uff0c\u5728\u90a3\u88e1\u4f60\u53ef\u4ee5\u914d\u7f6e\u6a19\u7c64\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/oh5FF2G.png\" alt=\"add new tag\" \/><\/p>\n<h3>\u6b65\u9a5f5\uff1a\u524d\u5f80\u6a19\u7c64\u914d\u7f6e\u4e26\u5275\u5efa\u65b0\u4e8b\u4ef6\u6a19\u7c64<\/h3>\n<p>\u9019\u88e1\u662f\u9b54\u6cd5\u767c\u751f\u7684\u5730\u65b9\u2014\u2014\u6211\u5011\u9700\u8981<strong>\u5275\u5efa\u4e00\u500b\u6a19\u7c64\uff0c\u7136\u5f8c\u6211\u5011\u53ef\u4ee5\u5c07\u5176\u201c\u93c8\u63a5\u201d\u5230\u4f60\u7db2\u7ad9\u4e0a\u7684\u6309\u9215<\/strong>\u3002<\/p>\n<p>\u9996\u5148<strong>\u547d\u540d\u65b0\u6a19\u7c64<\/strong>\u2014\u2014\u5728\u9019\u500b\u4f8b\u5b50\u4e2d\uff0c\u6211\u5011\u5c07\u6a19\u7c64\u547d\u540d\u70ba\u201cButton Click\u201d\u3002\u5982\u679c\u4f60\u6709\u591a\u500b\u6309\u9215\uff0c\u4f60\u53ef\u4ee5\u6839\u64da\u6309\u9215\u7684\u78ba\u5207\u540d\u7a31\u547d\u540d\u6a19\u7c64\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/HrFqsPl.png\" alt=\"event tag configuration\" \/><\/p>\n<p>\u4f60\u5c07\u770b\u5230\u4e09\u500b\u9078\u9805\uff1a<\/p>\n<ol>\n<li><strong>\u914d\u7f6e\u6a19\u7c64\uff1a<\/strong> \u5728\u9019\u88e1\uff0c\u4f60\u5fc5\u9808\u9078\u64c7\u201c<strong>Google Analytics\uff1aGA4\u4e8b\u4ef6<\/strong>\u201d\u6216\u201c\u624b\u52d5\u8a2d\u7f6eID\u201d\uff0c\u5982\u679c\u4f60\u7684Google\u6a19\u7c64\u5c1a\u672a\u6e96\u5099\u597d\u3002\u9019\u5169\u7a2e\u9078\u9805\u90fd\u53ef\u4ee5\u4f7f\u7528\u3002<\/li>\n<li><strong>\u6e2c\u91cfID\uff1a<\/strong> \u5982\u679c\u4f60\u7684GA4\u6a19\u7c64\u5c1a\u672a\u5be6\u65bd\uff0c\u4f60\u5c07\u88ab\u8981\u6c42\u5728\u6b64\u8655\u7c98\u8cbc\u4f60\u7684\u6e2c\u91cfID\uff0c\u4f60\u53ef\u4ee5\u5728\u4f60\u7684Google Analytics\u5e33\u6236\u4e2d\u627e\u5230\u3002<\/li>\n<li><strong>\u4e8b\u4ef6\u540d\u7a31\uff1a<\/strong> \u8acb\u8a18\u4f4f\uff0c\u4e8b\u4ef6\u540d\u7a31\u4e0d\u80fd\u5305\u542b\u7a7a\u683c\u3002\u5728\u9019\u500b\u4f8b\u5b50\u4e2d\uff0c\u6211\u5011\u5c07\u4e8b\u4ef6\u547d\u540d\u70ba\u201cbutton_click\u201d\u3002<\/li>\n<\/ol>\n<p>\u5b8c\u6210\u6bcf\u500bGoogle Tag Manager\u5bb9\u5668\u9078\u9805\u6240\u9700\u7684\u53c3\u6578\uff0c\u7136\u5f8c\u9032\u884c\u4e0b\u4e00\u6b65\u3002<\/p>\n<h3>\u6b65\u9a5f6\uff1a\u70ba\u6a19\u7c64\u914d\u7f6e\u65b0\u89f8\u767c\u5668<\/h3>\n<p>\u4f60\u9700\u8981<strong>\u5275\u5efa\u4e00\u500b\u89f8\u767c\u5668\uff0c\u9019\u5c07\u89f8\u767c\u5c07\u8ddf\u8e64\u9ede\u64ca\u7684\u6a19\u7c64\u8b8a\u91cf<\/strong>\u3002\u6253\u958b\u89f8\u767c\u5668\u9078\u9805\u4ee5\u201c\u9078\u64c7\u89f8\u767c\u5668\u201d\uff0c\u7136\u5f8c\u9ede\u64ca\u5c4f\u5e55\u53f3\u4e0a\u89d2\u7684\u52a0\u865f\u6309\u9215\u3002<\/p>\n<p>\u9019\u5c07\u5e36\u4f60\u5230<strong>\u89f8\u767c\u5668\u914d\u7f6e\u9078\u9805\u5361<\/strong>\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/zlJi87Y.png\" alt=\"create new trigger for button click event\" \/><\/p>\n<p><strong>\u9078\u64c7\u6240\u6709\u9801\u9762<\/strong>\uff0c\u4f60\u5c07\u770b\u5230\u6b64\u8655\u6bcf\u500b\u89f8\u767c\u5668\u985e\u578b\u7684\u5217\u8868\u3002<\/p>\n<p>\u5411\u4e0b\u6efe\u52d5\u5217\u8868\uff0c\u4e26\u67e5\u627e\u540d\u70ba**\u201c\u9ede\u64ca\u2014\u2014\u6240\u6709\u5143\u7d20\u201d**\u7684\u89f8\u767c\u5668\u9078\u9805\u3002<\/p>\n<p>\u9078\u64c7\u5b83\uff0c\u7136\u5f8c<strong>\u9ede\u64ca\u201c\u4fdd\u5b58\u201d<\/strong>\uff0c\u9019\u6a23\u4f60\u53ef\u4ee5\u7e7c\u7e8c\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/UAC7Qyp.png\" alt=\"select click - all elements\" \/><\/p>\n<p>\u5275\u5efa\u6a19\u7c64\u548c\u89f8\u767c\u5668\u5f8c\uff0c\u66f4\u6539\u5c07\u53cd\u6620\u5728\u4e3b\u5de5\u4f5c\u5340\u5c4f\u5e55\u4e0a\u3002<\/p>\n<h2>\u4f60\u9700\u8981\u78ba\u4fdd\u5b83\u770b\u8d77\u4f86\u50cf\u4ee5\u4e0b\u5c4f\u5e55\u622a\u5716\uff1a<br \/>\n\u4e3b\u5de5\u4f5c\u5340\u6a19\u7c64\u5217\u8868<\/h2>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/BnZnFnf.png\" alt=\"gtm workspace tags list\" \/><\/p>\n<p>Google Tag Manager\u4e2d\u7684\u8b8a\u91cf\u5df2\u7d93\u8a2d\u7f6e\u597d\uff0c\u73fe\u5728<strong>\u662f\u6642\u5019\u9810\u89bd\u5b83\u5011<\/strong>\u4e86\u3002<\/p>\n<h3>\u6b65\u9a5f7\uff1a\u9032\u5165Google Tag Manager\u9810\u89bd\u6a21\u5f0f<\/h3>\n<p>\u524d\u5f80<strong>\u9810\u89bd\u5c4f\u5e55<\/strong>\uff0c\u4f60\u53ef\u4ee5\u5728GTM\u5100\u8868\u677f\u7684<strong>\u4e3b\u83dc\u55ae\u4e2d<\/strong>\u627e\u5230\u5b83\u3002\u5b83\u4f4d\u65bc\u5c4f\u5e55\u7684\u53f3\u4e0a\u89d2\uff0c\u5c31\u5728\u63d0\u4ea4\u6309\u9215\u65c1\u908a\u3002<\/p>\n<p><strong>\u9ede\u64ca\u201c\u9810\u89bd\u201d<\/strong>\uff0c\u9810\u89bd\u6a21\u5f0f\u5c07\u555f\u52d5\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/NCGClYE.png\" alt=\"access gtm preview mode\" \/><\/p>\n<h3>\u6b65\u9a5f8\uff1a\u5c07Tag Assistant\u9023\u63a5\u5230\u4f60\u7684\u7db2\u7ad9<\/h3>\n<p>Google Tag Assistant\uff0c\u7c21\u7a31GTA\uff0c\u5c07\u9700\u8981<strong>\u9023\u63a5\u5230\u4f60\u7684\u7f51\u7ad9<\/strong>\u4ee5\u6e2c\u8a66\u4f60\u7684\u6700\u65b0\u66f4\u6539\u3002<\/p>\n<p>\u6240\u4ee5\uff0c\u5728\u4f60\u6253\u958b\u9810\u89bd\u9078\u9805\u5361\u5f8c\uff0c\u4f60\u6703\u88ab\u8981\u6c42\u8f38\u5165\u4f60\u7684\u7db2\u7ad9URL\u3002<\/p>\n<p>\u78ba\u4fdd<strong>\u5305\u542b\u6309\u9215\u6240\u5728\u7684\u78ba\u5207URL<\/strong>\u3002\u5728\u6211\u5011\u7684\u6848\u4f8b\u4e2d\uff0c\u6211\u5011\u5c07\u5728\u7db2\u7ad9\u7684\u9996\u9801\u4e0a\u6e2c\u8a66\u9ede\u64ca\u4e8b\u4ef6\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/Ij7vLK6.png\" alt=\"connect tag assistant to the website\" \/><\/p>\n<p><strong>\u9ede\u64ca\u201c\u9023\u63a5\u201d<\/strong>\uff0cURL\u5c07\u5728\u53e6\u4e00\u500b\u9078\u9805\u5361\u4e2d\u6253\u958b\u3002<\/p>\n<h3>\u6b65\u9a5f9\uff1a\u9ede\u64ca\u6309\u9215\u4e26\u6e2c\u8a66<\/h3>\n<p>\u5728\u525b\u525b\u6253\u958b\u7684\u9078\u9805\u5361\u4e2d\uff0c\u4f60\u6703\u770b\u5230\u5c4f\u5e55\u53f3\u4e0b\u89d2\u986f\u793a\u201c<strong>Tag Assistant\u5df2\u9023\u63a5<\/strong>\u201d\u7684\u4fe1\u606f\u3002<\/p>\n<p>\u5411\u4e0b\u6efe\u52d5\u4f60\u7684\u7f51\u7ad9\uff0c\u76f4\u5230\u4f60\u627e\u5230\u8981\u8ffd\u8e64\u7684\u6309\u9215\u4e26\u9ede\u64ca\u5b83\u3002\u7c21\u55ae\u5730\u9ede\u64ca\u6309\u9215\uff0c\u7136\u5f8c\u9032\u884c\u4e0b\u4e00\u6b65\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/Op8aZIr.png\" alt=\"click button to test event\" \/><\/p>\n<h3>\u6b65\u9a5f10\uff1a\u8fd4\u56deGoogle Tag Assistant\u6458\u8981<\/h3>\n<p>\u9ede\u64ca\u6309\u9215\u5f8c\uff0c<strong>\u8fd4\u56deGTA\u6458\u8981\u9078\u9805\u5361<\/strong>\uff0c\u4f60\u6703\u770b\u5230\u4ee5\u4e0b\u4fe1\u606f\uff1a<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/gEyRa03.png\" alt=\"gtm summary tab\" \/><\/p>\n<p>\u9019\u610f\u5473\u8457**\u6309\u9215\u9ede\u64ca\u4e8b\u4ef6\u5df2\u6210\u529f\u89f8\u767c\uff01**GTA\u80fd\u5920\u8b58\u5225\u4f60\u9ede\u64ca\u4e86\u67d0\u500b\u6771\u897f\uff0c\u4f46_\u4e8b\u60c5\u9084\u6c92\u6709\u7d50\u675f\u3002_<\/p>\n<p>\u96d6\u7136\u6211\u5011\u7684\u6a19\u7c64\u540d\u7a31\u662fButton Click\uff0cGTA\u50c5\u8b58\u5225\u4f60\u5728\u76ee\u6a19URL\u4e0a\u9ede\u64ca\u4e86\u67d0\u500b\u6771\u897f\u3002<\/p>\n<p><strong>\u5b83\u7121\u6cd5\u8b58\u5225\u4f60\u9ede\u64ca\u7684\u78ba\u5207\u662f\u6309\u9215\u3002<\/strong><\/p>\n<p>\u4f46\u4f60\u53ef\u80fd\u6703\u554f\uff0c\u9019\u662f\u70ba\u4ec0\u9ebc\u5462\uff1f\u55ef\uff0c\u56e0\u70ba<strong>\u6211\u5011\u9700\u8981\u914d\u7f6e\u5177\u6709\u6309\u9215\u78ba\u5207\u8b8a\u91cf\u7684\u9ede\u64ca\u5143\u7d20<\/strong>\uff0c\u6211\u5011\u53ea\u80fd\u901a\u904e\u89f8\u767c\u9019\u500b\u7b2c\u4e00\u968e\u6bb5\u4e8b\u4ef6\u4f86\u770b\u5230\u9019\u4e9b\u8b8a\u91cf\u3002\u6211\u5011\u7e7c\u7e8c\u5427\u3002<\/p>\n<h3>\u6b65\u9a5f11\uff1a\u6aa2\u67e5\u6309\u9215\u7684\u78ba\u5207\u8b8a\u91cf<\/h3>\n<p>\u5728GTA\u9810\u89bd\u5c4f\u5e55\u7684\u5de6\u5074\u83dc\u55ae\u4e2d\uff0c\u67e5\u627e<strong>\u9ede\u64ca<\/strong>\u9078\u9805\u4e26\u9078\u64c7\u5b83\u3002<\/p>\n<p>\u4ee5\u4e0b\u5c4f\u5e55\u5c07\u6253\u958b\u3002\u63a5\u4e0b\u4f86\uff0c\u8f49\u5230<strong>\u8b8a\u91cf<\/strong>\u6a19\u7c64\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/mQKbszC.png\" alt=\"variables tab\" \/><\/p>\n<p>\u4f60\u9700\u8981\u5728\u6b64\u8b8a\u91cf\u5c4f\u5e55\u4e2d\u627e\u5230\u5169\u500b\u91cd\u8981\u7684\u53c3\u6578\uff1a<strong>Click Text\u548cClick URL<\/strong>\u3002<\/p>\n<p>Click Text\u6307\u7684\u662f<strong>\u6309\u9215\u4e0a\u7684\u78ba\u5207\u6587\u672c<\/strong>\uff0c\u800cClick URL\u6307\u7684\u662f<strong>\u9ede\u64ca\u6309\u9215\u5f8c\u7684\u78ba\u5207\u93c8\u63a5<\/strong>\u3002<\/p>\n<p>\u5176\u4ed6\u8b8a\u91cf\uff0c\u5982Click ID\u548cClick Element\uff0c\u4e5f\u5c0d\u6a19\u7c64\u6709\u5f71\u97ff\uff0c\u4f46\u7531\u65bc\u6211\u5011\u53ea\u60f3\u8ffd\u8e64\u6309\u9215\u9ede\u64ca\uff0c\u8acb\u627e\u5230\u4e0a\u8ff0\u8b8a\u91cf\u4e26\u5728\u7e7c\u7e8c\u4e0b\u4e00\u6b65\u4e4b\u524d\u4fdd\u6301\u9078\u9805\u5361\u6253\u958b\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/ZNifj4u.png\" alt=\"button variables list\" \/><\/p>\n<h3>\u6b65\u9a5f12\uff1a\u8fd4\u56deGoogle Tag Manager\u4e2d\u7684\u89f8\u767c\u5668\u90e8\u5206<\/h3>\n<p>\u6211\u5011\u9700\u8981<strong>\u8fd4\u56deGTM\u4e2d\u7684\u89f8\u767c\u5668\u914d\u7f6e<\/strong>\u3002\u5b9a\u4f4d\u4f60\u60f3\u8981\u4fee\u6539\u7684\u89f8\u767c\u5668\uff08\u5728\u6211\u5011\u7684\u6848\u4f8b\u4e2d\u7a31\u70baButton Click\uff09\uff0c\u7136\u5f8c\u9ede\u64ca\u5b83\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/DzJlWlF.png\" alt=\"click trigger to modify\" \/><\/p>\n<p>\u9ede\u64ca\u89f8\u767c\u5668\u5f8c\uff0c<strong>\u8f49\u5230\u89f8\u767c\u5668\u914d\u7f6e\u4e26\u5c07\u5176\u5f9e\u201c\u6240\u6709\u9ede\u64ca\u201d\u66f4\u6539\u70ba\u201c\u4e00\u4e9b\u9ede\u64ca\u201d\u3002<\/strong><\/p>\n<p>\u5c4f\u5e55\u5c07\u5982\u4e0b\u6240\u793a\uff1a<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/4DYQflc.png\" alt=\"change trigger configuration to some clicks\" \/><\/p>\n<h3>\u6b65\u9a5f13\uff1a\u8a2d\u7f6e\u65b0\u7684\u7279\u5b9a\u89f8\u767c\u8b8a\u91cf<\/h3>\n<p>\u6211\u5011\u5c07\u4f7f\u7528<strong>Click URL\u548cText\u8b8a\u91cf<\/strong>\uff0c\u4ee5\u4fbf\u89f8\u767c\u5668\u50c5\u5728\u7b26\u5408\u78ba\u5207\u6309\u9215\u689d\u4ef6\u6642\u89f8\u767c\u3002<\/p>\n<p>\u5728\u201c\u7576\u4e8b\u4ef6\u767c\u751f\u4e14\u9019\u4e9b\u689d\u4ef6\u70ba\u771f\u6642\u89f8\u767c\u6b64\u89f8\u767c\u5668\u201d\u4e0b\uff0c\u57f7\u884c\u4ee5\u4e0b\u64cd\u4f5c\uff1a<\/p>\n<ol>\n<li>\u5728\u7b2c\u4e00\u500b\u9078\u9805\u4e2d\uff0c\u8a2d\u7f6e\u9078\u9805\u5982\u4e0b\uff1a<strong>Click Text &#8211; \u7b49\u65bc &#8211; \u6309\u9215\u7684\u78ba\u5207Click Text\u8b8a\u91cf\u3002<\/strong><\/li>\n<li>\u6309\u52a0\u865f\u6309\u9215\uff0c\u5728\u7b2c\u4e8c\u500b\u9078\u9805\u4e2d\uff0c\u8a2d\u7f6e\u9078\u9805\u5982\u4e0b\uff1a<strong>Click URL &#8211; \u7b49\u65bc &#8211; \u6309\u9215\u7684\u78ba\u5207Click URL\u8b8a\u91cf\u3002<\/strong><\/li>\n<\/ol>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/YaLprYV.png\" alt=\"setup new trigger variables for button\" \/><\/p>\n<p>\u5b8c\u6210\u5f8c\uff0c\u9ede\u64ca\u4fdd\u5b58\u6309\u9215\uff0c\u4f60\u5c07<strong>\u8fd4\u56deTag Manager\u83dc\u55ae\u3002<\/strong><\/p>\n<p><em>\u4e0d\u8981\u5fd8\u8a18\u9ede\u64ca\u63d0\u4ea4<\/em> &#8211; \u5426\u5247\uff0c\u9019\u4e9b\u66f4\u6539\u5c07\u4e0d\u6703\u53cd\u6620\u5728\u6574\u9ad4\u6a19\u7c64\u914d\u7f6e\u4e2d\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/thPSl2P.png\" alt=\"submit tag configuration\" \/><\/p>\n<h3>\u6b65\u9a5f14\uff1a\u78ba\u8a8d\u6309\u9215\u5df2\u89f8\u767c<\/h3>\n<p>\u73fe\u5728\uff0c\u4f60\u7684\u6309\u9215\u9ede\u64ca\u8ffd\u8e64\u6a19\u7c64\u61c9\u8a72<strong>\u8a2d\u7f6e\u4e26\u6e96\u5099\u597d\u89f8\u767c\u548c\u8a18\u9304<\/strong>\uff0c\u4f46\u6211\u5011\u9700\u8981\u6aa2\u67e5\u662f\u5426\u6b63\u78ba\u3002<\/p>\n<p>\u6709<strong>\u5169\u7a2e\u65b9\u6cd5\u53ef\u4ee5\u78ba\u8a8d\u4f60\u7684\u6309\u9215\u5df2\u89f8\u767c<\/strong>\uff0c\u5b83\u5011\u5982\u4e0b\u3002<\/p>\n<h4>\u901a\u904eGoogle Analytics 4 DebugView\u6aa2\u67e5<\/h4>\n<p>GA4\u6709\u4e00\u500b\u8abf\u8a66\u529f\u80fd\uff0c\u986f\u793a\u6240\u6709\u7576\u524d\u4e8b\u4ef6\u5728\u78ba\u5207\u7684\u6642\u9593\u767c\u751f\u3002<\/p>\n<p>\u6240\u4ee5\uff0c\u9032\u5165Google Analytics\u8a2d\u7f6e\uff0c\u627e\u5230<strong>DebugView\u9078\u9805<\/strong>\u3002\u7136\u5f8c\uff0c\u9032\u5165\u4f60\u7684\u7f51\u7ad9\uff0c\u9ede\u64ca\u6309\u9215\u3002<\/p>\n<p>DebugView\u5c07\u901a\u77e5\u4f60\u6309\u9215\u9ede\u64ca\u4e8b\u4ef6\u5df2\u88ab\u89f8\u767c\uff0c\u9019\u610f\u5473\u8457\u904e\u7a0b\u6709\u6548\u3002<\/p>\n<h4>\u901a\u904eGoogle Tag Manager Assistant\u9810\u89bd\u6aa2\u67e5<\/h4>\n<p>\u53e6\u4e00\u500b\u78ba\u8a8d\u6309\u9215\u5df2\u89f8\u767c\u7684\u597d\u65b9\u6cd5\u662f<strong>\u518d\u6b21\u9032\u5165GTA\u9810\u89bd\u6a21\u5f0f<\/strong>\u3002<\/p>\n<p>\u6309\u7167\u4e0a\u9762\u63d0\u5230\u7684\u65b9\u5f0f\u6253\u958b\u9810\u89bd\u6a21\u5f0f\uff0c\u9032\u5165GTA\u555f\u7528\u7684\u6309\u9215\u6240\u5728\u7684\u76ee\u6a19URL\uff0c\u7136\u5f8c\u9ede\u64ca\u6309\u9215\u3002<\/p>\n<p>\u7136\u5f8c\uff0c\u8fd4\u56deGoogle Tag Assistant\u6458\u8981\uff0c\u770b\u770b\u6309\u9215\u8ffd\u8e64\u4e8b\u4ef6\u662f\u5426\u5df2\u89f8\u767c\u3002<\/p>\n<h2>\u7e3d\u7d50\uff1a\u5728GA4\u4e2d\u8a2d\u7f6e\u6309\u9215\u8ffd\u8e64<\/h2>\n<p>\u4f7f\u7528<strong>Google Tag Manager<\/strong>\u662f\u8a2d\u7f6eGA4\u4e2d\u6309\u9215\u8ffd\u8e64\u529f\u80fd\u7684\u6700\u7c21\u55ae\u65b9\u6cd5\u3002<\/p>\n<p>\u8a2d\u7f6e<strong>\u7531GA4\u4e8b\u4ef6\u89f8\u767c\u7684\u6a19\u7c64<\/strong>\u8b93\u6211\u5011\u80fd\u5920\u4ee5\u65b0\u7684\u65b9\u5f0f\u4e86\u89e3\u6211\u5011\u7db2\u7ad9\u5167\u767c\u751f\u7684\u6240\u6709\u4e8b\u60c5\u3002<\/p>\n<p>\u5e78\u904b\u7684\u662f\uff0c\u5373\u4f7fGA4\u7684\u754c\u9762\u5f88\u4e82\uff0c\u6309\u7167\u6211\u5011\u70ba\u4f60\u6574\u7406\u7684\u9019\u500b\u6613\u65bc\u9075\u5faa\u7684\u6307\u5357\uff0c\u4f60\u53ef\u4ee5\u958b\u59cb\u5728\u4f60\u7684\u7f51\u7ad9\u4e0a\u8ffd\u8e64\u6309\u9215\u9ede\u64ca\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"\u672c\u6307\u5357\u5c07\u5411\u4f60\u5c55\u793a**\u5982\u4f55\u5728GA4\u4e2d\u8ffd\u8e64\u6309\u9215\u9ede\u64ca**\uff0c\u64cd\u4f5c\u7c21\u55ae\u5feb\u6377\u4e14\u9ad8\u6548\u3002","protected":false},"author":1,"featured_media":5008,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","footnotes":""},"categories":[1],"tags":[],"ppma_author":[533],"class_list":["post-7133","post","type-post","status-publish","format-standard","has-post-thumbnail","category-blog-post","cs-entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u5982\u4f55\u5728Google Analytics 4\u4e2d\u4f7f\u7528Tag Manager\u8ffd\u8e64\u6309\u9215\u9ede\u64ca - Tenten Blog<\/title>\n<meta name=\"description\" content=\"\u672c\u6307\u5357\u5c07\u5411\u4f60\u5c55\u793a**\u5982\u4f55\u5728GA4\u4e2d\u8ffd\u8e64\u6309\u9215\u9ede\u64ca**\uff0c\u64cd\u4f5c\u7c21\u55ae\u5feb\u6377\u4e14\u9ad8\u6548\u3002\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/\" \/>\n<meta property=\"og:locale\" content=\"zh_TW\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u5982\u4f55\u5728Google Analytics 4\u4e2d\u4f7f\u7528Tag Manager\u8ffd\u8e64\u6309\u9215\u9ede\u64ca - Tenten Blog\" \/>\n<meta property=\"og:description\" content=\"\u672c\u6307\u5357\u5c07\u5411\u4f60\u5c55\u793a**\u5982\u4f55\u5728GA4\u4e2d\u8ffd\u8e64\u6309\u9215\u9ede\u64ca**\uff0c\u64cd\u4f5c\u7c21\u55ae\u5feb\u6377\u4e14\u9ad8\u6548\u3002\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/\" \/>\n<meta property=\"og:site_name\" content=\"Tenten Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/tentencreative\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-06-14T03:44:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-14T03:44:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i.imgur.com\/AyMu9me.png\" \/>\n<meta name=\"author\" content=\"Nancy P\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/tentencreative\" \/>\n<meta name=\"twitter:site\" content=\"@tentencreative\" \/>\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nancy P\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u9810\u4f30\u95b1\u8b80\u6642\u9593\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 \u5206\u9418\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/\"},\"author\":{\"name\":\"Nancy P\",\"@id\":\"https:\/\/tenten.co\/blog\/#\/schema\/person\/b8f2cfaa5cdbcc9a9be32ad46da81aba\"},\"headline\":\"\u5982\u4f55\u5728Google Analytics 4\u4e2d\u4f7f\u7528Tag Manager\u8ffd\u8e64\u6309\u9215\u9ede\u64ca\",\"datePublished\":\"2024-06-14T03:44:37+00:00\",\"dateModified\":\"2024-06-14T03:44:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/\"},\"wordCount\":189,\"publisher\":{\"@id\":\"https:\/\/tenten.co\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/s5.tenten.co\/2024\/04\/tenten_5.jpg\",\"articleSection\":[\"Blog\"],\"inLanguage\":\"zh-TW\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/\",\"url\":\"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/\",\"name\":\"\u5982\u4f55\u5728Google Analytics 4\u4e2d\u4f7f\u7528Tag Manager\u8ffd\u8e64\u6309\u9215\u9ede\u64ca - Tenten Blog\",\"isPartOf\":{\"@id\":\"https:\/\/tenten.co\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/s5.tenten.co\/2024\/04\/tenten_5.jpg\",\"datePublished\":\"2024-06-14T03:44:37+00:00\",\"dateModified\":\"2024-06-14T03:44:55+00:00\",\"description\":\"\u672c\u6307\u5357\u5c07\u5411\u4f60\u5c55\u793a**\u5982\u4f55\u5728GA4\u4e2d\u8ffd\u8e64\u6309\u9215\u9ede\u64ca**\uff0c\u64cd\u4f5c\u7c21\u55ae\u5feb\u6377\u4e14\u9ad8\u6548\u3002\",\"breadcrumb\":{\"@id\":\"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/#breadcrumb\"},\"inLanguage\":\"zh-TW\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-TW\",\"@id\":\"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/#primaryimage\",\"url\":\"https:\/\/s5.tenten.co\/2024\/04\/tenten_5.jpg\",\"contentUrl\":\"https:\/\/s5.tenten.co\/2024\/04\/tenten_5.jpg\",\"width\":1400,\"height\":735},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/tenten.co\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u5982\u4f55\u5728Google Analytics 4\u4e2d\u4f7f\u7528Tag Manager\u8ffd\u8e64\u6309\u9215\u9ede\u64ca\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/tenten.co\/blog\/#website\",\"url\":\"https:\/\/tenten.co\/blog\/\",\"name\":\"AI SEO by Tenten - AI-Powered SEO + Technical SEO\",\"description\":\"Shopify Plus\u3001Webflow \u8a8d\u8b49\u5c08\u5bb6\uff01Tenten \u5e6b\u4f60\u5feb\u901f\u5efa\u7f6e\u5c08\u696d\u7db2\u7ad9\",\"publisher\":{\"@id\":\"https:\/\/tenten.co\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/tenten.co\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"zh-TW\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/tenten.co\/blog\/#organization\",\"name\":\"AI SEO by Tenten - AI-Powered SEO + Technical SEO\",\"url\":\"https:\/\/tenten.co\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-TW\",\"@id\":\"https:\/\/tenten.co\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/s5.tenten.co\/2023\/12\/site-icon.png\",\"contentUrl\":\"https:\/\/s5.tenten.co\/2023\/12\/site-icon.png\",\"width\":512,\"height\":512,\"caption\":\"AI SEO by Tenten - AI-Powered SEO + Technical SEO\"},\"image\":{\"@id\":\"https:\/\/tenten.co\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/tentencreative\/\",\"https:\/\/x.com\/tentencreative\",\"https:\/\/www.linkedin.com\/company\/tentenco\",\"https:\/\/www.instagram.com\/tenten.co\",\"https:\/\/www.youtube.com\/user\/tentencreative\",\"https:\/\/dribbble.com\/tentenco\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/tenten.co\/blog\/#\/schema\/person\/b8f2cfaa5cdbcc9a9be32ad46da81aba\",\"name\":\"Nancy P\",\"description\":\"Experienced Stock Market Researcher and Financial Advisor with a passion for analyzing market trends and helping clients make informed investment decisions. Combining in-depth market knowledge with personalized financial planning to deliver tailored solutions for individuals and businesses.\",\"sameAs\":[\"https:\/\/tenten.co\",\"https:\/\/instagram.com\/tenten.co\",\"https:\/\/www.linkedin.com\/in\/pladoramaria\/\",\"https:\/\/x.com\/https:\/\/twitter.com\/tentencreative\",\"https:\/\/www.youtube.com\/@tentencreative\",\"https:\/\/twitter.com\/erikthought\"],\"url\":\"https:\/\/tenten.co\/blog\/author\/tenten\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u5982\u4f55\u5728Google Analytics 4\u4e2d\u4f7f\u7528Tag Manager\u8ffd\u8e64\u6309\u9215\u9ede\u64ca - Tenten Blog","description":"\u672c\u6307\u5357\u5c07\u5411\u4f60\u5c55\u793a**\u5982\u4f55\u5728GA4\u4e2d\u8ffd\u8e64\u6309\u9215\u9ede\u64ca**\uff0c\u64cd\u4f5c\u7c21\u55ae\u5feb\u6377\u4e14\u9ad8\u6548\u3002","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/","og_locale":"zh_TW","og_type":"article","og_title":"\u5982\u4f55\u5728Google Analytics 4\u4e2d\u4f7f\u7528Tag Manager\u8ffd\u8e64\u6309\u9215\u9ede\u64ca - Tenten Blog","og_description":"\u672c\u6307\u5357\u5c07\u5411\u4f60\u5c55\u793a**\u5982\u4f55\u5728GA4\u4e2d\u8ffd\u8e64\u6309\u9215\u9ede\u64ca**\uff0c\u64cd\u4f5c\u7c21\u55ae\u5feb\u6377\u4e14\u9ad8\u6548\u3002","og_url":"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/","og_site_name":"Tenten Blog","article_publisher":"https:\/\/www.facebook.com\/tentencreative\/","article_published_time":"2024-06-14T03:44:37+00:00","article_modified_time":"2024-06-14T03:44:55+00:00","og_image":[{"url":"https:\/\/i.imgur.com\/AyMu9me.png"}],"author":"Nancy P","twitter_card":"summary_large_image","twitter_creator":"@https:\/\/twitter.com\/tentencreative","twitter_site":"@tentencreative","twitter_misc":{"\u4f5c\u8005:":"Nancy P","\u9810\u4f30\u95b1\u8b80\u6642\u9593":"6 \u5206\u9418"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/#article","isPartOf":{"@id":"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/"},"author":{"name":"Nancy P","@id":"https:\/\/tenten.co\/blog\/#\/schema\/person\/b8f2cfaa5cdbcc9a9be32ad46da81aba"},"headline":"\u5982\u4f55\u5728Google Analytics 4\u4e2d\u4f7f\u7528Tag Manager\u8ffd\u8e64\u6309\u9215\u9ede\u64ca","datePublished":"2024-06-14T03:44:37+00:00","dateModified":"2024-06-14T03:44:55+00:00","mainEntityOfPage":{"@id":"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/"},"wordCount":189,"publisher":{"@id":"https:\/\/tenten.co\/blog\/#organization"},"image":{"@id":"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/#primaryimage"},"thumbnailUrl":"https:\/\/s5.tenten.co\/2024\/04\/tenten_5.jpg","articleSection":["Blog"],"inLanguage":"zh-TW"},{"@type":"WebPage","@id":"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/","url":"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/","name":"\u5982\u4f55\u5728Google Analytics 4\u4e2d\u4f7f\u7528Tag Manager\u8ffd\u8e64\u6309\u9215\u9ede\u64ca - Tenten Blog","isPartOf":{"@id":"https:\/\/tenten.co\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/#primaryimage"},"image":{"@id":"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/#primaryimage"},"thumbnailUrl":"https:\/\/s5.tenten.co\/2024\/04\/tenten_5.jpg","datePublished":"2024-06-14T03:44:37+00:00","dateModified":"2024-06-14T03:44:55+00:00","description":"\u672c\u6307\u5357\u5c07\u5411\u4f60\u5c55\u793a**\u5982\u4f55\u5728GA4\u4e2d\u8ffd\u8e64\u6309\u9215\u9ede\u64ca**\uff0c\u64cd\u4f5c\u7c21\u55ae\u5feb\u6377\u4e14\u9ad8\u6548\u3002","breadcrumb":{"@id":"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/#breadcrumb"},"inLanguage":"zh-TW","potentialAction":[{"@type":"ReadAction","target":["https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/"]}]},{"@type":"ImageObject","inLanguage":"zh-TW","@id":"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/#primaryimage","url":"https:\/\/s5.tenten.co\/2024\/04\/tenten_5.jpg","contentUrl":"https:\/\/s5.tenten.co\/2024\/04\/tenten_5.jpg","width":1400,"height":735},{"@type":"BreadcrumbList","@id":"https:\/\/tenten.co\/blog\/blog-post\/how-to-use-tag-manager-button-tracking-convert\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/tenten.co\/blog\/"},{"@type":"ListItem","position":2,"name":"\u5982\u4f55\u5728Google Analytics 4\u4e2d\u4f7f\u7528Tag Manager\u8ffd\u8e64\u6309\u9215\u9ede\u64ca"}]},{"@type":"WebSite","@id":"https:\/\/tenten.co\/blog\/#website","url":"https:\/\/tenten.co\/blog\/","name":"AI SEO by Tenten - AI-Powered SEO + Technical SEO","description":"Shopify Plus\u3001Webflow \u8a8d\u8b49\u5c08\u5bb6\uff01Tenten \u5e6b\u4f60\u5feb\u901f\u5efa\u7f6e\u5c08\u696d\u7db2\u7ad9","publisher":{"@id":"https:\/\/tenten.co\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/tenten.co\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"zh-TW"},{"@type":"Organization","@id":"https:\/\/tenten.co\/blog\/#organization","name":"AI SEO by Tenten - AI-Powered SEO + Technical SEO","url":"https:\/\/tenten.co\/blog\/","logo":{"@type":"ImageObject","inLanguage":"zh-TW","@id":"https:\/\/tenten.co\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/s5.tenten.co\/2023\/12\/site-icon.png","contentUrl":"https:\/\/s5.tenten.co\/2023\/12\/site-icon.png","width":512,"height":512,"caption":"AI SEO by Tenten - AI-Powered SEO + Technical SEO"},"image":{"@id":"https:\/\/tenten.co\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/tentencreative\/","https:\/\/x.com\/tentencreative","https:\/\/www.linkedin.com\/company\/tentenco","https:\/\/www.instagram.com\/tenten.co","https:\/\/www.youtube.com\/user\/tentencreative","https:\/\/dribbble.com\/tentenco"]},{"@type":"Person","@id":"https:\/\/tenten.co\/blog\/#\/schema\/person\/b8f2cfaa5cdbcc9a9be32ad46da81aba","name":"Nancy P","description":"Experienced Stock Market Researcher and Financial Advisor with a passion for analyzing market trends and helping clients make informed investment decisions. Combining in-depth market knowledge with personalized financial planning to deliver tailored solutions for individuals and businesses.","sameAs":["https:\/\/tenten.co","https:\/\/instagram.com\/tenten.co","https:\/\/www.linkedin.com\/in\/pladoramaria\/","https:\/\/x.com\/https:\/\/twitter.com\/tentencreative","https:\/\/www.youtube.com\/@tentencreative","https:\/\/twitter.com\/erikthought"],"url":"https:\/\/tenten.co\/blog\/author\/tenten\/"}]}},"authors":[{"term_id":533,"user_id":1,"is_guest":0,"slug":"tenten","display_name":"Nancy P","avatar_url":{"url":"https:\/\/s5.tenten.co\/2024\/06\/Kelly-w.jpg","url2x":"https:\/\/s5.tenten.co\/2024\/06\/Kelly-w.jpg"},"first_name":"Nancy","last_name":"P","user_url":"https:\/\/tenten.co","job_title":"Marketer","tiktok":"","youtube":"https:\/\/www.youtube.com\/@tentencreative","linkedin":"https:\/\/www.linkedin.com\/in\/maria-ning\/","instagram":"https:\/\/instagram.com\/tenten.co","twitter":"https:\/\/twitter.com\/tentencreative","facebook":"","description":"Experienced Stock Market Researcher and Financial Advisor with a passion for analyzing market trends and helping clients make informed investment decisions. Combining in-depth market knowledge with personalized financial planning to deliver tailored solutions for individuals and businesses."}],"_links":{"self":[{"href":"https:\/\/tenten.co\/blog\/wp-json\/wp\/v2\/posts\/7133","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tenten.co\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tenten.co\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tenten.co\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tenten.co\/blog\/wp-json\/wp\/v2\/comments?post=7133"}],"version-history":[{"count":0,"href":"https:\/\/tenten.co\/blog\/wp-json\/wp\/v2\/posts\/7133\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tenten.co\/blog\/wp-json\/wp\/v2\/media\/4999"}],"wp:attachment":[{"href":"https:\/\/tenten.co\/blog\/wp-json\/wp\/v2\/media?parent=7133"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tenten.co\/blog\/wp-json\/wp\/v2\/categories?post=7133"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tenten.co\/blog\/wp-json\/wp\/v2\/tags?post=7133"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/tenten.co\/blog\/wp-json\/wp\/v2\/ppma_author?post=7133"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}