{"id":3981,"date":"2015-05-29T08:14:33","date_gmt":"2015-05-29T00:14:33","guid":{"rendered":"https:\/\/blog-staging.tenten.co\/blog\/how-to-balance-luxury-with-e-commerce\/"},"modified":"2024-11-14T01:51:30","modified_gmt":"2024-11-13T17:51:30","slug":"how-to-balance-luxury-with-e-commerce","status":"publish","type":"post","link":"https:\/\/tenten.co\/blog\/design\/how-to-balance-luxury-with-e-commerce\/","title":{"rendered":"\u5962\u83ef\u54c1\u724c\u5982\u4f55\u73a9\u8f49\u96fb\u5546\uff1f\u517c\u9867\u8cea\u611f\u8207\u8f49\u63db\u7387\u7684\u8a2d\u8a08\u7b56\u7565"},"content":{"rendered":"<p>\u4e94\u6708\u521d\u4e0a\u7dda\u7684 <a title=\"ever\" href=\"http:\/\/www.everrich.com\/\" target=\"_blank\" rel=\"noopener\">EVER RICH \u6607\u6046\u660c\u514d\u7a05\u9810\u8cfc\u7db2<\/a>\uff0cTenten\u66ff\u6607\u6046\u660c\u91cd\u65b0\u898f\u5283\u4e00\u500b\u5168\u65b0\u7684\u6578\u4f4d\u54c1\u724c\u5f62\u8c61\uff0c\u8ca9\u552e\u7684\u5546\u54c1\u4e3b\u8981\u4ee5\u8f03\u5962\u83ef\u7684\u7cbe\u54c1\u3001\u5316\u599d\u54c1\u7684\u514d\u7a05\u5546\u54c1\u7b49\uff0c\u6211\u5011\u8003\u91cf\u5230\u4f7f\u7528\u8005\u9ad4\u9a57\uff0c\u537b\u4e0d\u5931\u6642\u5c1a\u53c8\u5962\u83ef\u7684\u7db2\u9801\u6574\u9ad4\u898f\u5283\uff0c\u9054\u5230\u81f3\u9ad8\u7121\u4e0a\u7684\u7dda\u4e0a\u8cfc\u7269\u7d93\u9a57\uff01<\/p>\n<p>\u56e0\u6b64\u6211\u5011\u89c0\u5bdf\u5230\u7cbe\u54c1\u7684\u96fb\u5b50\u5546\u52d9\u8da8\u52e2\uff0c\u57282015\u5e744\u67081\u65e5\uff0cChanel \u4e5f\u767c\u8868\u4eca\u5e74\u79cb\u5b63\u5c07\u6703\u63d0\u4f9b\u96fb\u5b50\u5546\u52d9\u7684\u670d\u52d9\u3002\u96d6\u7136\u57282013\u5e74 Chanel \u7684\u6642\u5c1a\u7e3d\u76e3 Bruno Pavlovsky \u66fe\u91dd\u5c0d\u96fb\u5b50\u5546\u52d9\uff0c\u767c\u8868\u4ee5\u4e0b\u56de\u61c9\uff1a\u300c\u6642\u5c1a\u8207\u670d\u88dd\u5bc6\u4e0d\u53ef\u5206\u7684\uff0c\u800c\u95dc\u65bc\u670d\u88dd\u4f60\u9700\u8981\u53bb\u770b\u898b\u3001\u53bb\u611f\u53d7\u3001\u53bb\u7406\u89e3\u3002\u300d\uff0c\u7576\u6642 Chanel \u4ecd\u5e0c\u671b\u6d88\u8cbb\u8005\u5230\u5be6\u9ad4\u5e97\u9762\u9ad4\u9a57\u670d\u5e36\u4f86\u7684\u611f\u53d7\u3002<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-4163\" src=\"https:\/\/s5.tenten.co\/2023\/12\/iStock_000023443875_Full-copy.jpg\" alt=\"Chanel Store in Florence, Piazza della Signoria, Italy\" width=\"800\" height=\"610\" \/><\/p>\n<p>\u76ee\u524d\u5df2\u7d93\u6709\u8a31\u591a\u6848\u4f8b\u6307\u51fa\uff0c\u7cbe\u54c1\u5728\u96fb\u5b50\u5546\u52d9\u4e2d\u6709\u65e5\u6f38\u6210\u9577\u7684\u8da8\u52e2\uff1a<br \/>\nFendi 1\u6708\u4efd\u5ba3\u5e03\uff0c\u4ed6\u5011\u5c07\u5728\u4eca\u5e74\u6625\u5929\u524d\u900f\u904e\u96fb\u5b50\u5546\u52d9\u670d\u52d9\u4f86\u8ca9\u552e\u5546\u54c1\uff0c\u800c\u5728\u53bb\u5e74 Tom Ford \u4e5f\u8868\u793a\u4ed6\u5011\u958b\u59cb\u5728\u7dda\u4e0a\u8ca9\u552e2000\u7f8e\u5143\u7684\u5546\u54c1\u3002Business of Fashion \u53bb\u5e74\u5341\u6708\u7684<a href=\"http:\/\/www.businessoffashion.com\/articles\/fashion-tech\/burberry-remains-digital-luxury-leader-celine-trails\" target=\"_blank\" rel=\"noopener\">\u5831\u5c0e<\/a>\u6307\u51fa\uff0c\u57282020\u5e74\u4e4b\u524d\uff0c\u96fb\u5b50\u5546\u52d9\u5c0d\u65bc\u7cbe\u54c1\u4f86\u8aaa\uff0c\u6709\u671b\u5e36\u52d540\uff05\u7684\u92b7\u552e\u589e\u9577\u3002<\/p>\n<p>\u96d6\u7136 Chanel \u548c Fendi \u5728\u96fb\u5b50\u5546\u52d9\u4e2d\u76f8\u5c0d\u5f31\u52e2\uff0c\u6839\u64da JWT Intelligence \u7684\u5168\u7403\u7e3d\u76e3 Lucie Greene \u8868\u793a\u300c\u50c5\u6709\u56db\u6210\u7cbe\u54c1\u96f6\u552e\u5546\u5728\u7dda\u4e0a\u92b7\u552e\uff0c\u96fb\u5b50\u5546\u52d9\u5728\u7cbe\u54c1\u65b9\u9762\u7684\u767c\u5c55\uff0c\u5df2\u7d93\u88ab\u55bb\u70ba\u300e\u4e0b\u4e00\u500b\u4e2d\u570b\u300f\u3002\u300d<\/p>\n<p>\u6839\u64da Forrester \u7684\u5206\u6790\u5e2b Sucharita Mulpuru-Kodali \u6307\u51fa\uff0c\u7cbe\u54c1\u54c1\u724c\u8d77\u521d\u5c0d\u65bc\u8f49\u6230\u5230\u7db2\u8def\u4e0a\u8ca9\u552e\u4fdd\u6709\u8cea\u7591\u7684\u614b\u5ea6\uff0c\u56e0\u70ba\u4ed6\u5011\u8f03\u6ce8\u91cd\u6d88\u8cbb\u8005\u5728\u5e97\u5167\u5546\u54c1\u7684\u771f\u5be6\u9ad4\u9a57\uff0c\u800c\u975e\u9032\u884c\u5927\u91cf\u92b7\u552e\u3002\u5979\u8aaa\uff1a\u300c\u8a31\u591a\u7cbe\u54c1\u54c1\u724c\u5c0d\u96fb\u5b50\u5546\u52d9\u9072\u9072\u6c92\u6709\u51fa\u624b\uff0c\u56e0\u70ba\u4ed6\u5011\u4e26\u4e0d\u5b8c\u5168\u5728\u610f\u5229\u6f64\u3002\u4f46\u662f\u6211\u8a8d\u70ba\u9084\u662f\u6709\u8a31\u591a\u54c1\u724c\u610f\u8b58\u5230\u4e86\u9019\u9ede\uff0c\u6d88\u8cbb\u8005\u5728\u4e00\u500b\u4e0d\u66fe\u9ad4\u9a57\u904e\u7684\u6d88\u8cbb\u74b0\u5883\u4e2d\u64c1\u6709\u5be6\u969b\u7684\u9ad4\u9a57\uff0c\u5982\u679c\u63d0\u4f9b\u6d88\u8cbb\u8005\u7db2\u8def\u8cfc\u7269\u7684\u6a5f\u6703\uff0c\u90a3\u5c07\u6703\u8b93\u4ed6\u5011\u66f4\u6709\u8cfc\u8cb7\u7684\u617e\u671b\u3002\u300d<\/p>\n<p>\u800c Chanel \u7684\u9019\u4e00\u5927\u6b65\u66f4\u50cf\u662f\u7acb\u5728\u6416\u6416\u6b32\u589c\u7684\u8173\u5c16\u4e0a\uff0c\u96d6\u7136\u76ee\u524d\u9084\u672a\u77e5 Chanel \u7db2\u8def\u5546\u5e97\u7684\u5177\u9ad4\u5f62\u5f0f\uff0c\u4f46\u5728\u767c\u5c55\u96fb\u5b50\u5546\u52d9\u5f8c\uff0c\u6d88\u8cbb\u8005\u4e5f\u5225\u6307\u671b\u6709\u5c08\u696d\u7684\u8a2d\u8a08\u5e2b\u5e6b\u4f60\u6311\u8863\u670d\u5230\u4f60\u7684\u96fb\u5b50\u8cfc\u7269\u8eca\u4e2d\u3002Chanel \u7684\u6642\u5c1a\u7e3d\u76e3 Bruno Pavlovsky \u7a31\u5b83\u70ba\uff1a\u300c\u6bd4\u8d77\u7d14\u7cb9\u7684\u96fb\u5b50\u5546\u52d9\u7684\u4ea4\u6613\u6a21\u5f0f\uff0c\u66f4\u63a5\u8fd1\u4e00\u500b\u5168\u9762\u6027\u7684\u96fb\u5b50\u670d\u52d9\u3002\u300d<br \/>\n\u96d6\u7136\u9084\u6709\u5f85\u89c0\u5bdf Chanel \u7684\u96fb\u5b50\u5546\u52d9\u5c07\u6703\u5982\u4f55\u904b\u884c\uff0c\u9019\u88e1\u8209\u51fa\u6027\u8cea\u76f8\u8fd1\u7684\u7cbe\u54c1\u54c1\u724c Burberry\u3001Michael Kors \u548c Herm\u00e8s \u5982\u4f55\u8a2d\u6cd5\u7dad\u6301\u9ad8\u968e\u7684\u7522\u54c1\u5f62\u8c61\uff0c\u540c\u6642\u4e5f\u5728\u7db2\u8def\u4e0a\u9032\u884c\u8ca9\u552e\u3002<\/p>\n<p><a style=\"color: #333399;\" title=\"Michael Kors\" href=\"http:\/\/www.michaelkors.com\" target=\"_blank\" rel=\"noopener\"><strong>Michael Kors<\/strong><br \/>\n<\/a><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-4167\" src=\"https:\/\/s5.tenten.co\/2023\/12\/Screen-Shot-2016-07-11-at-14.46.11.png\" alt=\"Screen Shot 2015-05-29 at 2.59.08 PM copy\" width=\"800\" height=\"419\" \/><\/p>\n<p>\uff08\u5716\u7247\u4f86\u81ea\uff1a<a href=\"http:\/\/www.michaelkors.com\" target=\"_blank\" shape=\"rect\" rel=\"noopener\">Michael Kors<\/a>\uff09<\/p>\n<p>Michael Kors \u5df2\u7d93\u63a5\u53d7\u4e86\u7db2\u8def\u5546\u5e97\u7684\u670d\u52d9\uff0c\u63d0\u4f9b\u670d\u88dd\u3001\u5305\u5305\u3001\u624b\u9336\u548c\u978b\u5b50\u5728\u7db2\u4e0a\u8ca9\u552e\u3002\u53bb\u5e74\uff0c\u9019\u500b\u8c6a\u83ef\u54c1\u724c\u5c07\u81ea\u8eab\u7684\u6280\u8853\u8cc7\u6e90\u81f4\u529b\u65bc\u96fb\u5b50\u5546\u52d9\u5e97\u9762\u3002\u516c\u53f8\u7684\u7db2\u7ad9\u4e4b\u524d\u7531\u7dda\u4e0a\u7cbe\u54c1\u96f6\u552e\u5546 Neiman Marcus \u7684\u6280\u8853\u652f\u6301\u3002\u6839\u64da2015\u5e742\u6708\u4efd\u7684\u696d\u7e3e\u767c\u5e03\u6703\u4e0a\uff0c\u516c\u53f8\u5728\u7b2c\u4e09\u5b63\u7684\u7db2\u8def\u92b7\u552e\u4e0a\u670973%\u7684\u696d\u7e3e\u6210\u9577\u3002<\/p>\n<p>Michael Kors \u6301\u7e8c\u9032\u884c\u7db2\u8def\u4e0a\u7684\u92b7\u552e\uff0c\u4f46\u662f\u5728\u767c\u8868\u6703\u4e0aCEO John Idol \u8aaa\uff0c\u96fb\u5b50\u5546\u52d9\u6574\u9ad4\u4f54\u5317\u7f8e\u92b7\u552e\u76847\uff05\uff0c\u9810\u8a08\u9019\u500b\u6578\u5b57\u5c07\u6703\u589e\u52a0\u523020\uff05\u3002Michael Kors \u66f4\u6beb\u4e0d\u907f\u8af1\u5730\u63a1\u53d6\u65b0\u7684\u5e73\u53f0\uff0c\u70ba\u4e86\u589e\u9032\u7522\u54c1\u7684\u66dd\u5149\uff0c\u900f\u904e InstaKors \u5728 Instagram \u4e0a\u63d0\u4f9b\u7522\u54c1\u8a0a\u606f\u7684\u9732\u51fa\u3002\u5982\u679c\u4f7f\u7528\u8005 \u5728Michael Kors \u6a19\u8a18 #InstaKors \u7684 Instagram \u8cbc\u6587\u9ede\u4e86\u8b9a\uff0c\u7cfb\u7d71\u5c07\u6703\u900f\u904e\u8ffd\u8e64\u8005\u7684\u96fb\u5b50\u90f5\u4ef6\uff0c\u767c\u9001\u7522\u54c1\u76f8\u95dc\u7684\u96fb\u5b50\u5831\u3002\u800c\u4eca\u5e74\u4e8c\u6708\uff0c\u4ed6\u5011\u4e5f\u52a0\u5165Snapchat\u3002\u4e0d\u904e\u9019\u5c07\u6703\u4f7f Michael Kor \u7684\u5962\u83ef\u7684\u5f62\u8c61\u8da8\u65bc\u6a21\u7cca \uff0d \u5c0e\u81f4\u7522\u696d\u5206\u6790\u5e2b\u61f7\u7591\u9019\u500b\u54c1\u724c\u88ab\u904e\u5ea6\u884c\u92b7\uff0c\u800c\u7121\u6cd5\u4fdd\u6709\u7cbe\u54c1\u7684\u54c1\u724c\u5f62\u8c61\u3002<\/p>\n<p><a style=\"color: #333399;\" title=\"Burberry\" href=\"http:\/\/us.burberry.com\" target=\"_blank\" rel=\"noopener\">Burberry<\/a><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-4169\" src=\"https:\/\/s5.tenten.co\/2023\/12\/blog_ecommercce.jpeg\" alt=\"Screen Shot 2015-05-29 at 3.00.28 PM copy\" width=\"800\" height=\"446\" \/><\/p>\n<p>\uff08\u5716\u7247\u4f86\u81ea\uff1a<a href=\"http:\/\/us.burberry.com\" target=\"_blank\" shape=\"rect\" rel=\"noopener\">Burberry<\/a>\uff09<\/p>\n<p>\u6839\u64da\u91d1\u878d\u670d\u52d9\u516c\u53f8 Exane BNP \u9032\u884c 2014 \u5e74\u5ea6\u7684\u89f8\u9054\u7387\u548c\u5ba2\u6236\u9ad4\u9a57\u5206\u6790\uff0cBurberry \u7684\u7db2\u8def\u5546\u5e97\u662f\u6578\u4f4d\u5962\u83ef\u7684\u5178\u7bc4\u3002 \u6839\u64da Bruce Mau Design \u7684\u7e3d\u88c1 Hunter Tura \u8868\u793a\uff0c\u7576\u6d89\u53ca\u5230\u96fb\u5b50\u5546\u52d9\u6642\uff0c\u54c1\u724c\u9593\u7684\u5dee\u8ddd\u4e26\u4e0d\u5927\uff1a\u4efb\u4f55\u5546\u54c1\u5f9e\u592a\u967d\u93e1\u5230\u7d93\u5178\u7684\u683c\u7d0b\u6597\u7bf7\uff0c\u6216\u662f\u540d\u4eba\u7684\u6700\u611b\u90fd\u53ef\u4ee5\u5728\u7dda\u4e0a\u8cfc\u8cb7\uff0c\u5c0d\u65bc\u9ad8\u6a94\u54c1\u724c\u6709\u500b\u5962\u83ef\u7684\u7dda\u4e0a\u8cfc\u7269\u9ad4\u9a57\u4e0d\u662f\u4ef6\u5bb9\u6613\u4e8b\u3002<\/p>\n<p><strong>Burberry\u7684\u7dda\u4e0a\u98a8\u8863\u5546\u5e97<\/strong><br \/>\nBruce Mau Design \u7684\u7e3d\u88c1 Hunter Tura \u8aaa\uff1a\u300c\u5728\u6578\u4f4d\u5316\u7684\u62c9\u626f\u4e4b\u4e0b\uff0c\u5c0d\u65bc\u7cbe\u54c1\u6c38\u9060\u662f\u4e00\u4ef6\u6709\u6311\u6230\u6027\u7684\u4e8b\u3002\u95dc\u9375\u5728\u65bc\u7cbe\u54c1\u7684\u500b\u4eba\u5316\u3001\u771f\u5be6\u6027\u8207\u5c0d\u6750\u6599\u7684\u611f\u89ba\u300d\uff0c\u6709\u8a31\u591a\u4e8b\u662f\u5f88\u96e3\u5728\u7db2\u8def\u4e0a\u8868\u73fe\u51fa\u4f86\u7684\uff0c\u4f46\u662f\uff0c\u5728 Burberry \u7684\u7db2\u9801\u4e2d\u700f\u89bd\u63d0\u4f9b\u4ee4\u4eba\u5370\u8c61\u6df1\u523b\u7684\u5716\u50cf\u8207\u6a21\u7279\u5152\u5c55\u793a\u65b0\u5546\u54c1\u7684\u7167\u7247\uff0c\u8b93\u6d88\u8cbb\u8005\u50cf\u5728\u700f\u89bd\u8de8\u9801\u7684\u96dc\u8a8c\u6216\u662f\u4e0b\u4e00\u5b63\u7684\u6642\u88dd\u79c0\u7684\u8a73\u7d30\u4ecb\u7d39 \uff0d \u7e3d\u548c\u4ee5\u4e0a\u7279\u6027\uff0c\u4f7f\u7db2\u9801\u6210\u70ba\u4e00\u500b\u300c\u4ee4\u4eba\u89ba\u5f97\u6709\u8da3\u7684\u5275\u610f\u5e73\u53f0\u300d\u3002Burberry\u91dd\u5c0d\u5e74\u8f15\u6d88\u8cbb\u65cf\u7fa4\uff0c\u800c\u66f4\u52a0\u6ce8\u91cd\u7db2\u8def\u5546\u5e97\u7684\u767c\u5c55\u3002<\/p>\n<p>\u7f8e\u570b Isobar \u7684\u526f\u7b56\u5283\u7e3d\u76e3 Amy Gale \u8aaa\uff1a\u300c\u63a8\u52d5\u7cbe\u54c1\u96f6\u552e\u5546\u7684\u6578\u4f4d\u5316\u92b7\u552e\u662f\u76f8\u7576\u7f55\u898b\u7684\uff0c\u4e14\u9700\u8981\u900f\u904e\u7531\u4e0a\u800c\u4e0b\u7684\u6230\u7565\u6027\u773c\u5149\uff0c\u53ef\u60b2\u7684\u662f\u53ea\u6709 Burberry \u6ce8\u610f\u5230\u9019\u4e00\u9ede\u3002\u5c0d\u65bc\u90a3\u4e9b\u4e86\u89e3\u6578\u4f4d\u5316\u91cd\u8981\u6027\u7684\u7cbe\u54c1\u54c1\u724c\uff0c\u5c07\u6703\u5728\u5e74\u8f15\u6d88\u8cbb\u8005\u4e2d\u6709\u66f4\u5ee3\u6cdb\u7684\u5e02\u5834\u3002\u300d<\/p>\n<p><strong><a style=\"color: #333399;\" title=\"Burberry\" href=\"http:\/\/all-en.hermes.com\/la-maison-des-carres.html?&amp;xtor=AL-86566\" target=\"_blank\" rel=\"noopener\">Herm\u00e8s<\/a><\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4168\" src=\"https:\/\/s5.tenten.co\/2023\/12\/Screen-Shot-2015-05-29-at-3.01.12-PM-copy.png\" alt=\"Screen Shot 2015-05-29 at 3.01.12 PM copy\" width=\"800\" height=\"392\" \/><\/p>\n<p>\uff08\u5716\u7247\u4f86\u81ea\uff1a<a href=\"http:\/\/all-en.hermes.com\/la-maison-des-carres.html?&amp;xtor=AL-86566\" target=\"_blank\" shape=\"rect\" rel=\"noopener\">Herm\u00e8s<\/a>\uff09<\/p>\n<p><strong>Herm\u00e8s \u5728\u96fb\u5b50\u5546\u52d9\u884c\u92b7\u4e0a\uff0c\u5982\u4ed6\u5011\u7684\u7d72\u5dfe\u5728\u5e02\u5834\u4e0a\u7684\u5730\u4f4d\u4e00\u6a23\u7a69\u56fa\u3002<\/strong><\/p>\n<p>Herm\u00e8s \u5c08\u9580\u8a2d\u8a08\u7684\u5fae\u578b\u7db2\u7ad9\u300c\u7d72\u5dfe\u4e4b\u5bb6\u300d\uff0c\u8b93\u6d88\u8cbb\u8005\u5728\u624b\u7e6a\u7684\u623f\u5b50\u4e2d\u700f\u89bd\u7d72\u5dfe\u7684\u6b3e\u5f0f\uff0c\u642d\u914d\u52d5\u614b\u5716\u50cf\u5448\u73fe\u3002\u6574\u9ad4\u7684\u7db2\u8def\u5546\u5e97\u662f\u7531\u624b\u7e6a\u7684\u63d2\u756b\u4ee5\u53ca\u6a21\u7279\u5152\u7684\u5be6\u7a7f\u7167\u7d44\u6210\uff0c\u4f46\u5c0d\u65bc\u6574\u500b Herm\u00e8s \u7db2\u8def\u5546\u5e97 Bruce Mau Design \u7684\u7e3d\u88c1 Hunter Tura \u8aaa\uff0c\u9019\u6a23\u7684\u4f5c\u6cd5\u662f\u7121\u6cd5\u5728\u6574\u500b\u7db2\u8def\u5546\u5e97\u904b\u4f5c\u7684\uff0c\u9019\u662f\u4e00\u500b\u4ee4\u4eba\u5931\u671b\u7684\u7dda\u4e0a\u9ad4\u9a57\uff0c\u56e0\u70ba\u9019\u7db2\u7ad9\u4e0d\u6703\u8b93\u4eba\u89ba\u5f97\u5962\u83ef\u3002<\/p>\n<p><strong>Herm\u00e8s \u7684\u7d72\u5dfe\u4e4b\u5bb6<\/strong><br \/>\n\u53ef\u80fd\u662f Herm\u00e8s \u7684\u6574\u9ad4\u8a2d\u8a08\u65b9\u5411\u5df2\u7d93\u8d70\u5f97\u592a\u6975\u7aef\u4e86\u3002 \u5206\u6790\u5e2b Mulpuru-Kodali \u8aaa\uff1a\u300c\u70ba\u4e86\u5f9e\u5927\u91cf\u7684\u96f6\u552e\u5546\u4e2d\u812b\u7a4e\u800c\u51fa\uff0c\u7cbe\u54c1\u54c1\u724c\u6709\u6642\u592a\u504f\u96e2\u539f\u6709\u7684\u65b9\u5411\uff0c\u6709\u6642\u904e\u65bc\u77ef\u6789\u904e\u6b63\uff0c\u751a\u81f3\u4f7f\u700f\u89bd\u5668\u58de\u6389\uff0c\u56e0\u6b64\u4f7f\u7db2\u9801\u9ad4\u9a57\u4e0d\u4f73\u3002\u4ed6\u5011\u61c9\u8a72\u8981\u96c7\u7528\u61c2\u5f97\u5982\u4f55\u8b93\u7db2\u9801\u8a2d\u8a08\u6070\u5230\u597d\u8655\u7684\u8a2d\u8a08\u5e2b\u3002\u300d<\/p>\n<p><strong>\u4f46\u662f\uff0c\u4ec0\u9ebc\u5c0d\u65bc\u96fb\u5b50\u5546\u52d9\u662f\u6700\u91cd\u8981\u7684\u5462\uff1f<\/strong><br \/>\n\u9664\u4e86\u52a0\u5f37\u4f7f\u7528\u8005\u9ad4\u9a57\u4ee5\u5916\uff0c\u7cbe\u54c1\u54c1\u724c\u767c\u89ba\u64c1\u6709\u7db2\u8def\u5546\u5e97\u4e0d\u6703\u8cb6\u4f4e\u54c1\u724c\u50f9\u503c\u3002Mulpuru-Kodali \u8aaa\uff1a\u300c\u73fe\u4eca\u7dda\u4e0a\u8cfc\u7269\u5df2\u7d93\u76f8\u7576\u666e\u904d\uff0c\u7121\u5eb8\u7f6e\u7591\u52a0\u5f37\u4e86\u6d88\u8cbb\u8005\u7684\u5be6\u8cea\u5546\u54c1\u9ad4\u9a57\uff0c\u9019\u5c07\u6703\u662f\u81f3\u9ad8\u7121\u4e0a\u7684\u7dda\u4e0a\u8cfc\u7269\u7d93\u9a57\u3002\u300d<\/p>\n<p>&nbsp;<\/p>\n<p>\u539f\u6587\u51fa\u8655 [icon name=&quot;hand-o-right&quot;]  <a href=\"http:\/\/digiday.com\/brands\/3-high-end-brands-balance-luxury-e-commerce\/\">How 3 high-end brands balance luxury with e-commerce<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"\u5962\u83ef\u54c1\u724c\u5982\u4f55\u5728\u7dda\u4e0a\u91cd\u73fe\u5be6\u9ad4\u5e97\u7684\u9ad8\u7d1a\u611f\uff1f\u672c\u6587\u5c07\u6df1\u5165\u63a2\u8a0e\u5982\u4f55\u5e73\u8861\u5962\u83ef\u54c1\u724c\u5f62\u8c61\u8207\u6578\u4f4d\u8a2d\u8a08\uff0c\u6253\u9020\u51fa\u517c\u5177\u8cea\u611f\u8207\u8f49\u63db\u7387\u7684\u96fb\u5546\u7db2\u7ad9","protected":false},"author":1,"featured_media":3987,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","footnotes":""},"categories":[309,310,322],"tags":[405,406],"ppma_author":[533],"class_list":["post-3981","post","type-post","status-publish","format-standard","has-post-thumbnail","category-design","category-310","category-322","tag-405","tag-406","cs-entry"],"yoast_head":"<!-- This site is optimized 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